The Entrepreneurs

From hobby to full blown successful start-up

  • Written by Candice Meisels


Two Aussie blokes create healthy, high protein beef jerky.

 
Tasmania, 26th April 2018, Friends and Jerkypreneurs, Andy Fist and Shaun Malligan, who share a passion for healthy eating and the outdoors, have collaborated to shake up an often-forgotten area of the supermarket – the beef jerky section. In doing so, they launched KOOEE!, which is now Australia’s leading healthy beef jerky brand.

Shaun states: “We found that existing products were full of preservatives, artificial ingredients and added sugar. So we decided to make a healthier jerky made with only honest, natural ingredients and nothing else. What started out of my home kitchen as a hobby soon spiralled out of control – and KOOEE! was born. “

KOOEE! Grass Fed Beef Jerky is crafted with 100% grass-fed beef, traceable to the Tasmanian farms where it was raised, and contains no added hormones or antibiotics. It’s gluten and soy-free, non-GMO and contains no artificial ingredients. All KOOEE! products are proudly made in Tasmania, home to many world-class food brands.“


The duo wants health conscious people to know that beef jerky can be healthy. In fact, their products are enjoyed by the men’s and women’s Australian Rugby Sevens teams, elite cyclists, mountaineers, and have been fuelling adventures on every continent – even Antarctica.


Andy adds: “Jerky is basically dried, seasoned beef; with a bit of care it is possible to make a healthy jerky. KOOEE! Grass-Fed Beef Jerky is exactly that. It’s a natural, high-protein snack without any of the nasty stuff.”

 
KOOEE! was also recently selected as one of five companies in the inaugural Chobani Food Incubator program in Australia – the first of its kind specifically tailored for food companies in the country. The founders hope to use the program to boost the company’s reach across Australia and in lucrative Asian markets, where there is high demand for Australian beef jerky products.
 
KOOEE! beef jerky is available in four flavours:
Classic Sea Salt, Mountain Pepperberry, Smoked Chipotle and Habanero Chilli.

KOOEE! is currently sold in over 500 retailers nationwide, including Woolworths (Melbourne & Tasmania), Dan Murphy’s, Virgin Australia, Paddy Pallin and Harris Farm.
A pack of KOOEE! sells for a RRP of $6.95 in-store, or cheaper when you purchase in bulk on their website, www.kooeesnacks.com.au.
10 x 30g packs per flavour cost $60 + shipping

KOOEE! has also won the following awards:

  • Silver at the Australian Food Awards (Classic Sea Salt & Mountain Pepperberry)
  • Bronze at the Royal Sydney Fine Food Show (Smoked Chipotle)
  • Bronze at the Royal Hobart Fine Food Awards (Classic Sea Salt, Mountain Pepperberry, Smoked Chipotle


https://www.kooeesnacks.com.au/


.

Advantages of Forex Trading

Many traders in Australia and many other different parts of the world are choosing forex as their major trading market. One of the reasons for choosing forex trading is that...

How Technology has Changed the face of P…

Twenty years may seem like a relatively brief period of time but many industries have been revolutionised across the last two decades. The rise of the digital age, along with...

Where to stay in Perth

Hoping to visit the lovely city of Perth? You will want to have the best background information on where to stay and places to visit, which is why at Fraser's...

How To Find A Good Place To Stay in Sydn…

Sydney is quite a large city and identifying a good place for your stay is challenging, when you pick the wrong place it can break your trip, moreover, Sydney is...

How rejection from Shark Tank grew Peak …

It takes a certain amount of tenacity and belief to start a business. Particularly, one based on a product no one has ever seen before. It takes even more to...

Surprising Customer Service Facts

Customer service is one of the most important pillars of any successful business, but a lot of people still skimp out on it thinking that they can focus on other...

6 Ideal Funding Solutions For Millennial…

When it comes to millennials, we are taken aback by their work ethic. Many millennials would like to be their own boss. This is more than any other generation in...

4 Ways to Make Your Child Stand Out at a…

Helping your child stand out from the competition and make a positive, lasting impression on the casting director should be your top priority whenever your little one is asked to...

HOT DIGITAL TIPS TO TAKE YOUR MARKETING …

Digital marketing strategy has never been more important for brands. In this quickly evolving environment it’s critical for companies and organisations to have a strategy in place that can deliver...

How Does Office Design Affect Productivi…

An office redesign often seems like an unaffordable – and superfluous – luxury.   Maybe you’re just getting off the ground with your business, or perhaps you don’t see the...

Famous Artwork Reproduction Service - S…

Plastic art breaks out and stretches its branches in many more parts than we would have expected. Besides classical painting in watercolor, plastic art is also enriched with drawings in...

3 real estate hacks you can use to grow …

Is one of your 2019 new years goal to buy more property? The founder of Wise Real Estate Advice Mark Ribarsky lists the top 7 ways people can get into...

Car Next Door

‘Why We Chose Growth Over Profitability’ – Car Next Door Follows the Likes of Uber and Airbnb Peer-to-peer car sharing platform Car Next Door now has as many members as...

Invert Robotics robot for airworthiness …

Invert Robotics unveiled its latest robot at this week’s International Federation of Airworthiness (IFA) conference in Dubai, hosted by Emirates Engineering. Invert Robotics’ remote-controlled climbing robots provide significant...

5 Easy Frugality Ideas You May Not Be Us…

A frugal lifestyle is all the rage these days. So many YouTube personalities share how they manage to keep their living expenses low. At the same time, there are channels...

Increasing Productivity: How to Find the…

Perhaps one of the biggest reasons why some of the most starry-eyed individuals start to get disillusioned as time goes by is the tedium of what they have to do...

Sprout offers entrepreneurial accelerato…

Australian farm to fork agritech start-ups are being encouraged to come forward for the next cohort of the Sprout Accelerator.  The Sprout Accelerator benefits agritech & agrifood businesses and entrepreneurs who  have...

GoTheHand.com

A David and Goliath Battle Over Online Advertising – An Aussie Firm Taking on the Internet Giants An Australian company is taking on the might of tech giants like Google...

Essential Documents Typically Required f…

Photo Source: Lendi Applying for a home loan is often a lengthy, detailed process that requires you to review a variety of contracts, fees, and valuations. Along with these details, you...

What Is the Best Way to Start an eCommer…

Digital entrepreneurship has become very common in this day and age, and if you have been thinking about starting your own business, then you might be considering how you can...

22 costume ideas for kids this Halloween

Halloween 2018 is nearly here! Whether they’re having a dress-up day at school, or heading to a Halloween party, here are the best costume ideas for this year’s ghoulish event.1. ...

TRAVLR

Travel technology company TRAVLR gears up for its Series B raise   Australia’s leading travel technology company TRAVLR is gearing up for its Series B capital raise following the successful launch of...

How to Become an Ethical Hacker

If the idea of breaking into someone’s computer really excites you, but your moral compass steers you away from such ventures, there might just be a perfect job out there...

Benefits of having an ABN with a new car…

Finding the right car loan for you can be overwhelming. If you’re a sole trader, sub contractor or a small business owner, you might be wondering what the benefits are...