The Entrepreneurs

Adinkra Designs

  • Written by Candice Meisels

An Australian family have created an award-winning family business to help people in Africa.

Gorgeous, sustainable, eco-friendly and ethically made homewares, nursery decor, bags, totes and dolls.



Australia, 20th August, Kelly and Kelvin Boateng and their young family visited Kevin's homeland, Ghana, West Africa.Kelly has been nominated as a finalist for the AusMumpreneur Awards, Making a Difference award for their business Adinkra Designs


Kelly says: " It was unforgettable, catching up with family and introducing our children to a new culture, their heritage. They embraced it with open arms, leaving technology at home, getting in touch with nature, making new friends and trying new cuisine!  It was an amazing adventure to say the least and one that we hope to repeat often. "


Kelly was struck by the bright, vibrant colours that can be found in Ghana's markets. She loved the beautiful fabrics, handmade art and craft and fresh produce.



Kelly adds: " We really wanted to take a part of Ghana home with us and inspire others to explore this wonderful part of the world and so the idea for Adinkra Designs was born. "

"Adinkra are a set of symbols used in Ghanaian culture to encapsulate traditional wisdoms and are ingrained in Ghanaian history, they are everywhere in fabric, architectural design, wood carvings, jewellery etc. As Adinkra symbols are an iconic part of Ghanaian heritage, we thought it was an ideal fit for our business as it reflects our why, our reason for establishing Adinkra Designs in the first place…"

"We believe in a combined philosophy of trade and aid. We work direct with artisans to ensure fair work and fair pay practices and we also feel strongly that children are our future and should also be our focus, so for this reason we contribute part of our profits towards education and clothing for children in great need. "

 


Kelly and her husband import most of their gorgeous products from Ghana. They work with local artisans on unique designs. They are ensured that they are paid a fair price for their work. Each piece they sell has a story to tell.

Adinkra Designs sells totes, handbags, home decor and kids and baby decor.


Adinkra also sells: Dolls for a Cause

Profits are donated to African Youth Initiative Centres, a charity that sets up youth services in Ghana, West Africa and in Sydney, Australia. The centres provide educational support for disadvantaged young children.”

 


Kelly concludes:

"I feel so honoured to be a finalist in the Ausmumpreneur Awards. We began our business just a little over a year ago and to see the love and support shown for our products makes us feel so proud of our team of weavers in Ghana and the incredible amount of work and skill they put into each basket. We are happy for the positive growth and contribution this has meant for the communities we support in Ghana. To now have the opportunity to win an Ausmumpreneur Award is great recognition of the work we have done, and is truly humbling. Being a finalist is also great validation that we are on the right path and that we can combine a sustainable business model with a positive social conscience to truly make a difference."
 


https://adinkradesigns.com.au/

.

Advantages of Forex Trading

Many traders in Australia and many other different parts of the world are choosing forex as their major trading market. One of the reasons for choosing forex trading is that...

How Technology has Changed the face of P…

Twenty years may seem like a relatively brief period of time but many industries have been revolutionised across the last two decades. The rise of the digital age, along with...

Where to stay in Perth

Hoping to visit the lovely city of Perth? You will want to have the best background information on where to stay and places to visit, which is why at Fraser's...

How To Find A Good Place To Stay in Sydn…

Sydney is quite a large city and identifying a good place for your stay is challenging, when you pick the wrong place it can break your trip, moreover, Sydney is...

How rejection from Shark Tank grew Peak …

It takes a certain amount of tenacity and belief to start a business. Particularly, one based on a product no one has ever seen before. It takes even more to...

Surprising Customer Service Facts

Customer service is one of the most important pillars of any successful business, but a lot of people still skimp out on it thinking that they can focus on other...

6 Ideal Funding Solutions For Millennial…

When it comes to millennials, we are taken aback by their work ethic. Many millennials would like to be their own boss. This is more than any other generation in...

4 Ways to Make Your Child Stand Out at a…

Helping your child stand out from the competition and make a positive, lasting impression on the casting director should be your top priority whenever your little one is asked to...

HOT DIGITAL TIPS TO TAKE YOUR MARKETING …

Digital marketing strategy has never been more important for brands. In this quickly evolving environment it’s critical for companies and organisations to have a strategy in place that can deliver...

How Does Office Design Affect Productivi…

An office redesign often seems like an unaffordable – and superfluous – luxury.   Maybe you’re just getting off the ground with your business, or perhaps you don’t see the...

Famous Artwork Reproduction Service - S…

Plastic art breaks out and stretches its branches in many more parts than we would have expected. Besides classical painting in watercolor, plastic art is also enriched with drawings in...

3 real estate hacks you can use to grow …

Is one of your 2019 new years goal to buy more property? The founder of Wise Real Estate Advice Mark Ribarsky lists the top 7 ways people can get into...

Car Next Door

‘Why We Chose Growth Over Profitability’ – Car Next Door Follows the Likes of Uber and Airbnb Peer-to-peer car sharing platform Car Next Door now has as many members as...

Invert Robotics robot for airworthiness …

Invert Robotics unveiled its latest robot at this week’s International Federation of Airworthiness (IFA) conference in Dubai, hosted by Emirates Engineering. Invert Robotics’ remote-controlled climbing robots provide significant...

5 Easy Frugality Ideas You May Not Be Us…

A frugal lifestyle is all the rage these days. So many YouTube personalities share how they manage to keep their living expenses low. At the same time, there are channels...

Increasing Productivity: How to Find the…

Perhaps one of the biggest reasons why some of the most starry-eyed individuals start to get disillusioned as time goes by is the tedium of what they have to do...

Sprout offers entrepreneurial accelerato…

Australian farm to fork agritech start-ups are being encouraged to come forward for the next cohort of the Sprout Accelerator.  The Sprout Accelerator benefits agritech & agrifood businesses and entrepreneurs who  have...

GoTheHand.com

A David and Goliath Battle Over Online Advertising – An Aussie Firm Taking on the Internet Giants An Australian company is taking on the might of tech giants like Google...

Essential Documents Typically Required f…

Photo Source: Lendi Applying for a home loan is often a lengthy, detailed process that requires you to review a variety of contracts, fees, and valuations. Along with these details, you...

What Is the Best Way to Start an eCommer…

Digital entrepreneurship has become very common in this day and age, and if you have been thinking about starting your own business, then you might be considering how you can...

22 costume ideas for kids this Halloween

Halloween 2018 is nearly here! Whether they’re having a dress-up day at school, or heading to a Halloween party, here are the best costume ideas for this year’s ghoulish event.1. ...

TRAVLR

Travel technology company TRAVLR gears up for its Series B raise   Australia’s leading travel technology company TRAVLR is gearing up for its Series B capital raise following the successful launch of...

How to Become an Ethical Hacker

If the idea of breaking into someone’s computer really excites you, but your moral compass steers you away from such ventures, there might just be a perfect job out there...

Benefits of having an ABN with a new car…

Finding the right car loan for you can be overwhelming. If you’re a sole trader, sub contractor or a small business owner, you might be wondering what the benefits are...